Sour Punch: Hitting the Sweet Spot

If you’re familiar with American candy, you’ll probably be familiar with the Sour Punch range. Their sweet-yet-sour treats were one of the first entries into the American sour sweets market when they were launched by the American Licorice Company in 1990. First launching with their Straws, created by Noah Nawaz, the fruit flavoured liquorice tubes had a signature sweet and sour sugar coating which won them plenty of admirers.