Both thirst-quenching and delicious, drinks are a necessity and an indulgence. That’s why they’re an essential part of the range for so many businesses. A popular treat for so many, fizzy drinks and sodas are adored by vast numbers of shoppers.
However, as delicious as these carbonated drinks may be, a shift in consumer shopping habits favours healthier, low-sugar and vitamin-boosted options1. You may think that this means carbonated drinks are now out of the question, but that’s not the case2. Data shows that shoppers are still enjoying a fizzy treat, but actively prefer healthier options that feature natural ingredients and use vegan recipes3. Gunna’s range of lemonade is healthier than traditional sodas and crafted to the highest standards, made with a passionately perfected recipe, boosted by vitamins, and inspired by mouthwatering cocktails.
The idea for Gunna drinks came one fateful day thanks to one barman’s mix of spicy ginger ale, lime and bitters. To this particular budding soft drinks company founder, the amazing mix posed the question “Why don’t all sodas taste this good?”. That was all it took to get the ball rolling on the quest for mouth-watering, healthy lemonade.
From the beginning, the goal was not only to make great-tasting soda but also a kinder lemonade for our health and planet. How is this achieved? Well, their lemonade recipe is made with real fruit, features significantly less sugar than mainstream names, and whilst it does include sweeteners, they only use 0.00003g per portion. Not only this but their vegan-friendly recipe is fortified with an immune-boosting complex made of Vitamin C and zinc, meaning they are perfect for the latest trends.
Crafted using real lemons as their base, Gunna’s lemonade drinks all take inspiration from a beloved soft drink designed and mixed by a professional. The kind that is met with an aaahhh. Taking the time to perfect the balance of sweet, sour and bitter, Gunna lemonades each elicits an aaahhh of their own.
For instance, simply hearing that the Gunna Pink Punk is a fresh take on a Shirley Temple will have shoppers salivating. Taking a sharp base of lemon and mixing in a warming hint of fresh ginger and, of course, juicy raspberry flavours, the Pink Punk is a no-nonsense and proudly delicious raspberry lemonade.
Alongside this raspberry-powered anarchist, there is a Caribbean-inspired cracker that goes by the name Turtle Juice. This tropical lemonade sparkles with the delicious fruity flavours of St. Lucia, pairing the sweetness of mangoes, kick of limes and a sprinkling of coconut. The result is a warming lemonade kissed by sunshine and bursting with charm.
Shoppers will feel just as cosy when sipping on the Gunna Miss Mojita Twisted Lemonade. This low-sugar, vitamin-boosted sparkling lemonade is finished with an artful blend of fresh African mint and ginger to encapsulate the character of the tastiest of virgin mojitos. As with each of the flavours, this refreshing blend of warm, sweet and sour is good for the body as well as the tastebuds, given the added vitamin C and zinc.
As mentioned, Gunna’s goal is not only to make a better-tasting soda that is better for those who drink it but also for our planet. Most shoppers believe that healthy treats should also be healthy for the planet – whether through ingredient sourcing or the sustainability of its packaging1. This is echoed by Gunna’s mantra that delicious lemonades needn’t destroy the planet. That is why their drinks come in infinitely recyclable cans made from aluminium. Over the years, the brand has campaigned to phase out plastics in the drinks industry, invest in The Clean Oceans Project, and also double offset the carbon created in producing their drinks.
Lemonade made by conscientious means for shoppers who like to treat themselves and treat themselves right, Gunna is a drink that ticks many boxes. It quenches thirst; it tastes delicious; it is good for you; and it is considerate to our planet. In a period where consumers are seeking out healthy fizzy drinks, this vitamin-rich, low-sugar, Gunna craft lemonade is the perfect stock for health-conscious shoppers who are looking for rewarding refreshment.
Here at Hancocks, we’re proud to have Gunna onboard and their craft and conscientious lemonades add real value to the Healthier at Hancocks range. Bolstering your range with Gunna lemonade drinks will not only catch the eye of shoppers with their vibrant cans, but they will appeal to market trends and can provide shoppers with peace of mind as well as top-tasting refreshment.
1 Tetra Pak Index 2023: The future of health and nutrition
2 BevSource: Exploring the Latest Healthy CSD Beverage Trends
3 Mordor Intelligence: Health Drinks Market Size & Share Analysis – Growth Trends & Forecasts (2024-2029)
