Easter is always a special time of year – especially for chocolate lovers! It is the perfect opportunity to share some joy with an Easter treat for someone you care about.
At Hancocks, we provide retailers with a host of wonderful wholesale Easter eggs to buy in bulk and provide a delicious selection of sweet treats for their customers. With options from all the leading manufacturers, we can help you create a strong Easter egg offering this year,
Here are 10 of our favourites that you can add to your range this Easter. Inspired by both market trends and sales data from last year, read on and decide on the lines that will make up your 2025 Easter egg offering!
Given the popularity of the Creme Egg itself, it will come as no surprise that this large egg was our top seller last year – and we’re expecting it to perform well in 2025, too. The exciting package comprises a large shell egg of Dairy Milk chocolate alongside a pair of the seasonal favourite eggs that is proven to catch the eye of Creme Egg fanatics!
A jumbo version of the beloved Kinder Surprise Egg, this Easter egg enlarges the tried and tested recipe. Including either a Marvel or Barbie toy housed inside of a milk chocolate egg with a milky lining, this is the perfect springtime stock for shoppers who love their Surprise Eggs!
To an extent, Easter eggs are novel themselves – but this Guinness egg truly is one of a kind. The famous Irish stout is synonymous with rugby, so this dark chocolate egg – which is rugby ball-shaped and paired with Guinness-flavoured dark chocolate truffles – is one any rugby fan will want to try.
A large Dairy Milk shell egg, complemented with a bar of Dairy Milk and Dairy Milk Caramel, this Easter egg is one for classic Cadbury fans. Two bars that have long been a staple of the Cadbury range, the pairing is as iconic as it is delicious. A valid addition to any range, this egg holds widespread appeal to all ages.
The Guylian Praline Seahorses are a favourite treat for generations of chocolate lovers. This large premium Easter egg includes 12 of them alongside a hollow milk chocolate egg – an opulent option to add a splash of luxury to any springtime offering. Last year saw the Guylian Seashell offering sell well, and we’re expecting this egg to carry on the mantle.
We all know that a Ferrero Rocher is a delicious little indulgence – but this egg takes it to another level. Alongside a half dozen of the iconic foiled treats is a mouthwatering white chocolate egg that features hazelnut inclusions. Whether a gift for a loved one or a treat for themselves, shoppers will definitely take note of this truly premium Easter egg.
There’s no denying that the Lindt Gold Bunny is an Easter must-have. A product range that includes ever-popular impulse stock through to bigger gifting bunnies, this Gold Bunny Easter Egg provides a brilliant upselling opportunity for retailers. Six mini Gold Bunnies accompany a sizeable milk chocolate egg in a luxurious and recognisable Easter egg that is highly desirable.
The beauty of the Celebrations mix is that there is something for everyone. Translating this widespread appeal into an Easter egg format, this milk chocolate egg also features 8 Celebrations and gives shoppers not only reason to celebrate, but a means to as well!
As its name suggests, the NOMO Ultimate Egg is the top option in their exciting seasonal range. Free-from chocolate is not what it used to be – it’s better and stronger than ever – and NOMO is a brand at the forefront of that. Not only does this box include the finest non-dairy milk chocolate Easter egg, but there is added excitement in the form of NOMO bars and bunnies with crunchy rice cereal and cocoa pieces. This irresistible Easter egg is suitable not only for vegans and vegetarians but is also nut- and gluten-free.
For many years now, all Cadbury Mini Eggs lines have been reliably strong sellers throughout the entire spring period. Available for a limited time only, shoppers simply can’t resist them! Pairing a hollow milk chocolate egg with a bag of Mini Eggs, there is no doubt that these will be hot property in any Easter range.
As well as our wholesale Easter eggs, our excellent Easter range also contains impulse and novelty lines, sharing bags and Easter pick n mix sweets.
When designing your Easter range, remember to familiarise yourself with our range of delivery options. That way, whether you shop online or opt for our free Click & Collect service, you’ll be best placed to get your stock in time. Of course, you can also visit any of our wholesale stores – find your nearest here. As always, we’re here to share our expertise, so if you need any assistance just reach out.
An avid lover of sweets for three decades, working with confectionery is a dream come true! With a background in journalism and copywriting, I'm a storyteller and love sinking my teeth into the details and making information not only digestible but enjoyable, too. In summary (and for a little fun) here’s a haiku:
For Hancocks I write,
Helping businesses to tread
Roads to sweet success.
🍬🍭🍫
